‘Looksmaxxing’ Star Clavicular Ends Interview Over Incel and Andrew Tate Questions

Television interviews go off the rails all the time. They rarely do it quite like this.

On April 12, viewers of 60 Minutes Australia watched a 20-year-old influencer named Braden Peters — better known to his online followers as Clavicular — unclip his microphone mid-segment and walk off the set, leaving correspondent Adam Hegarty alone with the cameras still rolling. 

The segment was meant to introduce a mainstream audience to “looksmaxxing,” the sprawling online movement of young men chasing physical self-optimization. Instead, it became a case study in what happens when a digital-native personality collides with a legacy news format he has no interest in playing along with.

interview came two days before Peters was hospitalized over a suspected overdose, according to Journalposts.

A Quick Primer on ‘Looksmaxxing’

Before the walkoff, it helps to understand what was actually being discussed. 

Looksmaxxing is less a single practice than a loose umbrella covering everything from skincare and gym routines to jaw exercises, cosmetic surgery, and considerably more fringe interventions. 

Clinical psychologist Dr. Rachel Needle, speaking with NBC Miami earlier this month, described the spectrum in blunt terms. 

“Looksmaxxing is basically trying to maximize physical attractiveness,” she said. “There’s the less extreme, and then it goes to extreme. I call it soft maxxing and hard maxxing.”

Peters, with a large following built around the topic, has positioned himself as one of the movement’s most visible guides. That positioning is exactly what brought 60 Minutes Australia to his door.

Where the ‘60 Minutes’ Interview Turned

The conversation held together for nearly 50 minutes until Hegarty steered it toward the community’s more uncomfortable associations. 

He asked Peters whether he considers himself an incel — the online label, defined by the Anti-Defamation League as “heterosexual men who blame women and society for their lack of romantic success,” that has been tied to the origins of looksmaxxing as a term.

Peters objected first to the structure of the question itself, pointing out that it followed directly on the heels of questions about his relationships with women. He called the sequence “one of the worst he had ever been asked.”

When Hegarty tried again — this time framing the question around the word’s etymology rather than Peters personally — Peters gave a more substantive answer. 

“I’m not linked to that group in any way,” Peters said. “Looksmaxxing is self improvement, right? So it’s about potentially even ascending out of that category. So that would be kind of one of the goals is to disassociate from being an incel and overcome that. So that doesn’t make sense.”

Hegarty moved to a second sensitive area: Peters’ proximity to Andrew Tate, the controversial influencer whose name has become shorthand for a particular strain of online masculinity. Peters accused the correspondent of steering the interview into politics.

Then he made it personal. Borrowing a move he had deployed earlier in a sit-down with Piers Morgan, Peters suggested he could have dug up information about who Hegarty’s wife had cheated with. 

Hegarty corrected him on camera — he isn’t married. Peters offered a parting shot dressed up as a favor, saying he could teach the journalist about looksmaxxing so he could change his appearance, thanked him for the time, and left.

Clavicular’s Spokesperson Responds to Backlash

What happened next was almost as revealing as the walkoff itself. 

A spokesperson for Peters told People magazine that the exit was deliberate. They argued that Clavicular had recognized a dishonest reporter pushing him into territory outside his expertise, and had shut the interview down on purpose. 

In that telling, the walkoff wasn’t a loss of composure. It was media literacy.

“When the journalist pressed him on a topic that isn’t of his expertise, Clavicular shut him down. Clavicular is young, but he understands the media, and he can spot a dishonest reporter when he sees one,” the spokesperson said.