TikTok Is Bringing Again 2008 With 3OH!3’s ‘RICHMAN’ Development
If you just felt a jolt of nostalgia hit you somewhere deep in your skinny-jeans-wearing soul, you’re not alone. 3OH!3 — the electronic duo that soundtracked your MySpace era — is suddenly everywhere again, and it’s giving 2008 in the best possible way.
The band’s track “RICHMAN,” originally released in 2008, has gone massively viral on TikTok, introduced to a whole new generation through a trend that has taken over the platform. The virality stems from people making videos of themselves, creating two versions of themselves — one in the front lip-synching to the song and one in the back twerking. The trend gained massive popularity thanks to a TikTok dance video created by a user named Vega. The dance itself originated from an animation created by TikTok user Horiandru.
Yes, kids born after the song came out are now doing choreography to it. Let that sink in.
“How Is It 2008 Again”
Even Sean Foreman and Nathaniel Motte — the duo behind 3OH!3 (pronounced “three oh three”) — seem pleasantly stunned. The band posted a TikTok acknowledging the virality, showing them walking happily outside with the words “how is it 2008 again” displayed. The caption read, “Wild to see RICHMAN trending in 2026, thanks for all the videos using our song.”
For those of us who remember blasting “Don’t Trust Me” — their 2008 single and the lead single from their second album — through our car speakers, or catching them at festivals during the peak of the scene subculture they were associated with, this moment feels like sweet vindication. The music was always that good. It just took TikTok to prove it to everyone else.
What 3OH!3 Has Been Up To Since Their Peak
Here’s something that might surprise you: while 3OH!3 may have faded from the mainstream spotlight, Foreman and Motte never stopped working. The duo has spent years writing and producing for some of the biggest names in music.
Motte told OnMilwaukee, “It’s interesting. When we started, we had no experience in the music business. Now, we’ve done a lot of writing and production for other artists, from Ariana Grande to BTS to Maroon 5 to Max and Lil Jon. So we’ve had amazing experiences, and you get to hone your craft because you’re writing constantly. When it comes back to our own stuff, you take all that craft that you’ve learned, and then forget it. But really, you apply only some of it to your music. We try to be pretty diligent about focusing on what’s important for 3OH!3, and that’s making fun, infectious music that’s inclusive for everyone.”
The duo has also been making a return to releasing their own music starting in 2025, dropping two singles titled “Slushie” and “Hit Me Harder.”
Foreman told OnMilwaukee of the song, “‘Slushie,’ the concept and the chorus and the production was just a pretty quick outpouring. We were like, ‘This is fun. This is exactly the spirit of how we started.’ It’s evolved, but I don’t think we’re over-curating too much. We put a lot of care into it. We put a lot of care into the production and post-production, but when we’re just coming out with what feels natural, it’s fun, inclusive music that we can all have a good time with. When we play it, we just want that to be conveyed in the crowd as well.”
The Tour You Need to Know About
If this resurgence has you reaching for your eyeliner and studded belt, there’s a way to channel that energy in person. 3OH!3 has been on tour with Simple Plan, Bowling for Soup and LØLØ on the “Bigger Than You Think! Tour.” The tour spans summer 2025 and includes 2026 dates, serving as a celebration of Simple Plan’s 25th anniversary, with major stops across North America.
And for the ultimate throwback? 3OH!3 is set to perform at Vans Warped Tour in 2026, along with other appearances throughout the U.S. Check out ticket details here.